Inspiration. Education. Motivation.
Leader Craft Channel
My Accounts included: Michaels • Joann • Hobby Lobby • AC Moore • HSN/QVC
Over 12 Innovative Product launches
While at Cricut I had the opportunity to bring over 12 innovative technology products to market in the craft channel.
Each product launch featured the following:
- Visual Merchandising
- In-aisle signage (information, education, way finding)
- Omni-Channel print and digital marketing campaings
Best-In-Class Launch Plans & Tool Kits
Product Story Telling • Videos • Infographics
Innovative Product Launches
0
+
Craft Channel Retailers
0
Delivery Accuracy
0
%
Conversion Rate
0
%
Always-on Process
Presented consumer insights, ideas, and final deliverables to senior management regarding channel marketing campaigns, strategies, and spend recommendations
Yearly Resets
0
+
Craft Channel Retailers
0
Budget Accuracy
0
%
Product Sales Forecasting
0
%
How did it look?
Delivered and implemented go-to-market product development process while launching “Blue Ocean” product into retail with fully executed marketing plans and visual merchandiisng while meeting sales goals.
Let’s Team Up! I’m Here to Bring Your Vision to Life—Hire Me Today!
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